What is "Social Media Marketing?"
Social media marketing refers to the process of getting
your business seen by social media sites, which in turn will
hopefully lead to more traffic to your website.
Social media itself is an all encompassing term for sites that
provide radically different social actions. For example, Twitter is
a site designed to let people share short messages or “updates” with
others. Facebook, in contrast, is a complete social networking site
that allows for sharing updates, photos, joining events and a
variety of other activities.
You should therefore look upon these Social Media sites as
business tools. Branding your business is a subtle process that
evolves over time. You can become known on Social Media sites for
providing information relating to your business. In this way you
automatically start to get involved with other people on the sites
who have the same interests as you. Building up a rapport with
people on these sites can set the tone for your business in both
quality and reliability. Keeping this image in mind will lead to
people popping over to your website to take a look.
Social media often feeds into the discovery of new content such
as news stories, and “discovery” is a search activity. Social media
can also help build links that in turn support your SEO efforts.
Many people also perform searches at social media sites to find
social media content.
7 Reasons Why You Should Be On Social
Networking Sites
1: Because Social Networking Sites are the most popular
sites after Porn Sites.
2: Because 3 Out Of 4 Americans Use Social Technology.
3: Because 2/3 Of The Global Internet Population Visit
Social Networks.
4: Because Visiting Social Sites Is Now The 4th Most
Popular Online Activity.
5: Because Time Spent On Social Networks Is Growing At
3X The Overall Internet Rate.
6: Because Social Media Is Democratizing Communications.
BIG TIME.
7: Because Social Media Is Like WORD OF MOUTH On
STEROIDS.
**Source: Nielsen, Global Faces & Networked Places, 2009
*There is no other better time in history to build a
legit business than now and the way to do it is using
social media.
*Source: Universal McCann Comparative Study On Social
Media Trends April 2008
* 73% of active online users have read a blog
* 45% of them have started their own blog
* 39% subscribed to an RSS feed
* 57% have joined a social network
* 55% have uploaded Photos
* 83% have watched video clips
It's not a FAD, it's a fundamental shift in the way we
communicate.
87% of sales come from referrals. Not Paid!
Average person is exposed to 3000 advertising messages/
day
Only 14% of people trust advertisements
78% of people trust the recommendations of other
consumers
"For many businesses with a Low Ad budget, the Social
Media Networking is their sole means of Marketing."
- New York Times (23 July 2009) Social
Media Marketing is the latest "must have" phenomena in the
online world which is revolutionising many small businesses customer
relations activity . It is now very possible to maintain a large
community of prospects and customers who know, like and trust you.
This makes them far more likely to buy from you, recommend you to
their friends and family and keep coming back.
We will create a customised Facebook business fanpage
providing relevant information and 2 way experience for your
audience that keeps them up to date and aware of your business and
its products and services.
We will create a customised Twitter account with unique
tailored background image to help with branding etc.
Branding. We help you with image branding
by creating a continuing theme/customised
backgrounds etc. that continue through your website,
social marketing sites, images and video's which
also gives more customer awareness and improved
professional appearance.
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