"What is SEO Website Analysis?"

SEO or search engine optimization can be a very confusing concept. What is it and why is it so important?

We first have to figure out what search terms people are using to access your products or services, and the simple answer is that there are databases which hold this information and to which we have access. We look for phrases that people are searching for or common search terms.

The more a term or phrase is searched for, the more traffic there is, and the more chance there will be of that traffic landing on your website. We then have to anaylize the strength of your competitors' sites that already rank for that phrase. This matters because if your competitors are well-ranked then it will be much harder to rank above them.

Google ranks the pages of your website so we use separate "keywords or phrases" for each page that you want to rank for. So this is part of our service - A search engine optimized website to launch you into the top rankings of Google (and other) search engine listing results when someone searches for your “local keyword phrases”.

Google's algorithms assess the age of a website, the number of pages and more importantly the number and importance of websites linking to your site. A high-ranking, authority site linking to a web page on your site is worth it's weight in gold.

Business owners have big challenges when it comes to search engine optimization:

	Often, Google doesn’t even know their site exists (this is VERY common)
	Even if Google does know about their site, it never shows up in search engine listings.
	Even if their site does show up in some kind of search, it’s hardly ever the “keyword phrase” that the owner would like
	Even if the owner could dictate to Google what keywords to show the site for, most business owners don’t know which words and phrases are the money makers!